Copyrighting is a tough one. Some don’t want their work re-publishsed, others hope their work will be re-published, and then some don’t even know there are copyright regulations for blogs! For my business, I benefit when my blogs are shared and I’m given credit. It increases my traffic, builds my list, and gives me more opportunities to … More How To Protect Your Blog Content
Did you know Twitter has 270 million active users? In fact, Twitter increased their number of users by 50 million in 2014, alone. To add, 7/10 small businesses maintain Twitter accounts which they actively use to engage and expand. So, yes, having a Twitter account is necessary for small businesses, but only for those with the patience to stick with … More What to Tweet, When You’re Tweeting
We all agree that the world of marketing is changing or we wouldn’t be spending so much time perfecting our tweets and investing energy in our social media. In fact, according to a survey conducted by Zoomerang and published by Social Media Examiner, 61% of companies choose to invest their marketing budget in their website and … More The #1 Mistake for Bios in 2015 + Bio Template
Picture by http://www.fastcodesign.com I used to find Periscope a little too similar to having my own reality TV show, something I wasn’t interested in. But the more I read about it, the more blown away I am by how creative people are in the ways they use it! Did you hear about Jon Jacques? The street magician who … More How To Periscope for Your Business. But First, Jon Jacques & His Periscope Magic Brings Happy Tears
1. Be of service. As a business owner, the best reason to start a blog is to add value. For example, if you run a handy man business, why not offer a blog with easy tips for every day, DIY, home fixes? By offering free information that people need on a regular basis you’re giving more … More 7 Ways to Build Credibility With Your Blog
Many people feel strange about an online presence because they don’t like the idea of sharing too much about themselves. I understand the concern, but I think understanding why an online presence is important helps to alleviate this pressure. The reality of the situation is, whatever job you have, there are MANY people with the same … More Why care about your online presence?
An example of a “Meme.” In the last decade or so, tech terms have become part of our every day vernacular. Once you get started with your social media marketing, you’re going to run into these terms on the regular. Boutique Technique has put together your handy-dandy cheat sheet so you’ll never feel as lost as … More Your Social Dictionary
1. Embrace the hashtags: “I hate using hashtags because it looks like I’m trying way too hard to get strangers to see my photos!” ….But…. you DO want strangers to see your photos! Remember, you’re building a brand! What brand doesn’t want people to see their photos? So, ignore the nay-sayers, and embrace the hashtag. They were … More 5 Instagram Tips for Growing a Following of Truly Interested Followers
Did you know that holiday related content brings 1.5X more engagement than any other category of content? Ideally, businesses should start their holiday themed content about 3 weeks out, depending on what/if you’re doing anything for the holiday. If you’re having a huge sale or launching something special, I’d definitely get people excited early and in a … More Creating Holiday Content: #4thOfJuly
1. You think Facebook is free. With roughly 890 million daily, active users and 1.35 billion users overall, Facebook is by far the largest social media site there is. In 2014, it earned 1.5 billion exclusively from advertising on their site. Coinciding with this impressive jump in revenue is the decrease in the percentage of traffic … More Why is Your Social Media Marketing Not Working For You?
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